PROTOCOL_ACTIVE // 2026
SERTRALINEFFECT
G.S // Creative Director / System Architect
[SYSTEM_MANIFEST] — SertralinEffect is an architected state of creative reuptake.
Silence as a critical luxury, where aesthetic inhibitors are engineered into structural clarity.
[SYSTEM_MANIFEST // PROTOCOL_G.S_01]
"We do not design objects.
We curate mental states"
SertralinEffect is not a brand. It is an architected state of creative reuptake.
What was once dormant — blocked by the noise of mood — has been restructured into a system of analysis.
Silence as a critical reuptake. Aesthetic inhibitors engineered into structural clarity.
Every frame is a decision. Every absence, also.
G.S_00 · 2026MILAN // PROTOCOL_ACTIVE
PERSONNEL_FILE // G.S_00
G.S
Creative Director / System Architect
Location
Milan, IT
Role
Creative Director · UI Designer
Brand
SertralinEffect
Languages
ES · IT · EN
Tools
Figma · Framer · AI
Contact
sertralineffect@gmail.com
SYSTEM ACTIVE — AVAILABLE FOR PROJECTS
STATEMENT // PROTOCOL_G.S_01
SertralinEffect is not a portfolio. It is a system — an architected record of what happens when aesthetic inhibitors are removed and creative reuptake begins.
My work operates at the intersection of brand identity, interface design, and AI-generated visual systems. I build from structure outward: the concept first, the image second, the surface last.
The clinical language is not a mask. It is the only vocabulary precise enough to describe the work.
CORE COMPETENCIES
Brand Identity
Creative Direction
UI / Web Design
Figma
Visual Prompt Eng.
Framer
AI Editorial Systems
Typography
SIGNAL RECEIVED. TRANSMISSION CONFIRMED.
G.S_00 · Creative Director / System Architect
sertralineffect@gmail.com
© SertralinEffect 2026 — All Rights Reserved.
Protocol_G.S_00 · Milan, IT · System Version 2.6
SERTRALINEFFECT · ODA_00
[ SIGNAL_ACTIVE ]
■ FIELD_ARCHIVE_v1.0
SUBJECT_00 // LAST KNOWN BIOLOGICAL UNIT
ODA_00
THE LAST SIGNAL
POST-COLLAPSE YEAR 07 · BIOMATERIAL ARMOR SERIES
DIRECTIVE: LOCATE SURVIVING BIOLOGICAL ENTITIES
45.4408° N, 12.3155° E
ORIGIN: VENEZIA · IT
SIGNAL_FREQ: 0.003 Hz
SECTION_01 // ORIGIN_LOG
01 / 07
TRANSMISSION // RECOVERED_2031
She walks
where nothing
else breathes.
ODA_00 is not a model. ODA_00 is a designation — the final registered biological unit in a world that consumed itself. Post-collapse year seven. Thermal atmosphere depleted. The cities are bone.
She was not built for survival. She was built to witness — a living archive walking through the wreckage, cataloguing what remains. Her armor is not protection. It is a record.
// UNIT_STATUS: ACTIVE
// BIOLOGICAL_SIGNATURE: CONFIRMED
// COMPANIONS: NULL
// LAST_TRANSMISSION: DAY_2547
Collapse Year
07
POST-EVENT CALENDAR
Known Survivors
01
BIOLOGICAL UNITS
Signal Range
∞
NO RESPONSE RECEIVED
Armor Class
BIO
OXIDIZED BIOPLASTIC + MYCELIUM
SECTION_02 // FIELD_ARCHIVE
02 / 07
FRAME_01 // EXTERIOR_RUINS
Brutalist decay · Biomaterial Patchwork Suit · Oxidized shell
FRAME_03 // PROXIMITY_SCAN
Albino phenotype · Neural interface detected
FRAME_04 // INTERIOR_SIGNAL
Abandoned infrastructure · Light anomaly · Direction: unknown
SECTION_03 // ARMOR_PROTOCOL
03 / 07
MATERIAL_ARCHIVE // BIO_ARMOR_01
Grown,
not made.
Primary substrateOxidized bioplastic panels
Secondary layerMycelium-bonded fiber mesh
Surface treatmentPost-industrial corrosion patina
StructurePatchwork segmentation · modular
Thermal coreSelf-regulating aerogel layer
OriginReclaimed · Post-collapse salvage
Design refIris van Herpen · Rick Owens · BIOMATERIAL_02
SECTION_04 // DIRECTIVE_LOG
04 / 07
MISSION // CLASSIFIED_01
Find the
others.
Document all.
— SIGNAL_LOG_0023: Thermal anomaly at grid 44N. Inconclusive.
— SIGNAL_LOG_0047: Organic trace. Wind-displaced. Negative.
— SIGNAL_LOG_0091: Structure intact. Interior cleared. Empty.
— SIGNAL_LOG_0156: Biological residue. Age: 14 days. Cold.
— SIGNAL_LOG_0112: ■ PENDING CLASSIFICATION
The directive was never survival. Survival is passive. ODA_00 operates under a different protocol — total environmental scan, continuous signal broadcast, biological trace documentation.
She moves through dead architecture like a living instrument. The ruins speak in collapse patterns. She reads them as data.
The armor is her methodology. Each patched panel — a site visited. Each oxidized seam — a day calculated. The biomaterial grows with her mission.
SECTION_05 // STILLNESS
05 / 07
FRAME_02 // INTERIOR_RUINS · DAY_2547
Waiting is
also a directive.
MATERIAL: PATCHWORK BIOMATERIAL
LOCATION: ABANDONED INFRASTRUCTURE
CONDITION: STRUCTURAL_UNKNOWN
SIGNAL: BROADCASTING
SECTION_06 // ODA_00_KIT_v1.0
06 / 07
PRODUCT // FIGMA_KIT
The visual
system.
Extracted.
A complete Figma design kit built from the ODA_00 universe. Designed for editorial directors, AI art producers, and visual architects operating in post-aesthetic territories.
Every component distilled from the SertralinEffect brand protocol. Clinical precision. Zero decoration.
01
Color System
Full brand palette · Abyss #284048, Bone #E0E0E0, Teal #386070, Slate #607080, Reaction Red #B83030 · HEX + RGB + brand usage context
02
Typography Scale
JetBrains Mono complete hierarchy · H1 → Caption · Spacing tokens · Letter-spacing values · Editorial usage rules
03
Layout Grid
Brutalist asymmetric grid system · Section dividers · Data strip components · Negative space protocol
04
ODA_00 Frames
4 field archive images · Pre-cropped compositions · Editorial / portrait / architecture / cinematic formats · Color-graded
05
Brand Components
Diagnostic tags · Section labels · Spec row tables · Crosshair overlays · Corner markers · Scanline effects
06
Usage Protocol
Brand voice guide (EN + ES) · Image treatment rules · Post-production parameters (Satur. −30%, Contrast +10%, Grain) · Tone examples
SECTION_07 // ACQUIRE
07 / 07
FIELD_KIT // ODA_00_v1.0
Access
the archive.
Figma Kit · Brand System · Field Archive · 4 Images
DOWNLOAD KIT — GUMROAD
SERTRALINEFFECT · PROMPT_ARCHIVE · ODA_00_KIT_v1.0 · 2026
SERTRALINEFFECT // PROTOCOL_EXTERNAL · COMMISSION SYSTEM
EXTERNAL
PROTOCOL.
Brand architecture, synthetic identity,
AI prompt engineering — as research documents.
Not consulting. Intervention.
OPEN TO:
INDEPENDENT BRANDS
CREATIVE STUDIOS
EXPERIMENTAL PROJECTS
SELECTED COMMISSIONS
01
INTERVENTION_01
Brand Architecture
SYSTEM · NOT MOODBOARD
Construction of a complete brand protocol — conceptual anchor, color system with semantic function, typography selection, tone of voice definition, visual prohibitions. Delivered as a technical document, not a deck.
DELIVERABLES
Brand Protocol document (PDF, branded layout)
Conceptual anchor — the idea that generates everything
Color system with semantic justification per tone
Typography selection with argument
Tone of voice with positive + negative examples
Prohibition list — what the brand will never do
OPEN INQUIRY →
02
INTERVENTION_02
Synthetic Identity
AI CHARACTER SYSTEM · CONSISTENCY PROTOCOL
Creation of a brand-anchored AI visual character. Full character brief, master prompt library, negative prompt system, platform-specific parameters, visual anchor for cross-session consistency. The ODA_00 methodology applied to your brand.
DELIVERABLES
Character brief — name, physical descriptors, expression lock
Master prompt + 5 pose/frame variations
Negative prompt library
Platform settings (Recraft, Midjourney, Flux)
Reference image anchor for consistency
Visual archive — 5 documented outputs
OPEN INQUIRY →
03
INTERVENTION_03
Prompt Engineering
MATERIAL · GARMENT · EDITORIAL SERIES
Custom prompt set for a specific material, garment, or editorial aesthetic. Engineered to bypass generic AI output — describes properties, not categories. Includes material translation table if biomaterials are involved.
DELIVERABLES
5 engineered prompts (different framings / shot types)
Positive term list — what forces the correct output
Negative term list — what prevents drift
Material translation table (if applicable)
Technical parameters per platform
Iteration workflow documentation
OPEN INQUIRY →
04
INTERVENTION_04
Art Direction as Research
MATERIAL ARCHIVE FORMAT · VISUAL DOSSIER
Art direction for a product, collection, or concept — delivered as a Material Archive format document. Speculative design research aesthetic. The object is studied, not sold. For brands that want a technical dossier instead of a campaign deck.
DELIVERABLES
Complete Material Archive document (PDF, branded)
AI-generated visual archive (6–10 outputs)
Technical spec sheet of the object/material
Production or concept flow documentation
Prompt library for future use
Commercial license — all visuals are yours
OPEN INQUIRY →
HOW IT WORKS
Send an inquiry with a brief description of the project. If there is alignment — conceptually and temporally — a response arrives within 5 business days. Not every commission is accepted.
WHAT THIS IS NOT
Not a logo design service. Not a social media management offer. Not a generic branding package. These are research interventions — if you need something made quickly without conceptual depth, this is not the right system.
COLLABORATION LOGIC
All deliverables arrive as technical documents — the same format SertralinEffect uses for its own archive. The aesthetic is not negotiable. The content is built around your object.
PROTOCOL_EXTERNAL // OPERATIONAL LOGIC
"SertralinEffect does not offer services.
It deploys interventions —
with the same precision
it applies to its own archive."
PROTOCOL_EXTERNAL // COMMISSION_SYSTEM
Open an
inquiry.
Describe the project. The system responds.
SUBMIT INQUIRY →
sertralineffect@gmail.com · Response within 5 business days · Not all commissions accepted
